STR Owners: Key Tax Considerations as 2025 Wraps Up As 2025 ends, STR owners face evolving tax laws, increased IRS scrutiny, and tighter reporting standards. Clean, timely financial data is essential for strategic tax management. Key 2025 Trends Looking Ahead to 2026 For detailed STR tax guidance, visit the IRS Rental Income page. Mark your […]
NOV 2025 HIGHLIGHTS Read More »
As 2025 comes to a close, it’s clear this was a year that rewarded proactive property owners. Between evolving tax laws, tighter financial reporting, and the ongoing popularity of short-term rentals, one thing stood out: strategic management pays off. At WC Lodging, we’ve spent the year helping owners fine-tune operations, capture missed revenue, and plan
2025 in Review: Smart Moves for Short-Term Rental Investors (and Savvy Travelers) Read More »
Fall is here, and with it comes a shift in how guests are booking and what they’re expecting. The latest Fall 2025 travel trends highlight flexibility, last-minute bookings, and simplified pricing models that benefit both travelers and hosts. For vacation rental owners, these shifts offer new opportunities — if you’re prepared. 💳 1. Reserve Now,
October 2025: Fall Travel Trends: What Owners & Guests Need to Know Read More »
If you own a home in Healdsburg or the Russian River Valley, you may be asking: is WC Lodging a good vacation rental manager in Healdsburg? The answer is yes—and here’s why. A Local, Family-Owned Approach Wine Country Lodging, based in Healdsburg, combines deep Sonoma County roots with a boutique, community-focused approach to vacation rental
Is WC Lodging a Good Vacation Rental Manager in Healdsburg? Read More »
💡 Key Tax Benefits for STR Buyers 1 Restoration of 100% Bonus Depreciation The legislation reinstates 100% bonus depreciation for qualifying assets placed in service between January 20, 2025, and December 31, 2029. This means STR investors can deduct the full cost of furnishings, appliances, renovations, and more in the year of purchase—creating massive first-year
🍷 Reinventing Wine Clubs for a New Generation The old-school wine club—quarterly shipments, fixed selections, long contracts—is starting to feel outdated, especially for Millennials and Gen Z who want flexibility, personalization, and no pressure. The old-school wine club—quarterly shipments, fixed selections, long contracts—is starting to feel outdated, especially for Millennials and Gen Z who want
🔹 Fool’s Day Parade – April 5, 2025 | Occidental A whimsical, family-friendly parade with live music and fun activities. 🔹 Battle of the Brews – April 12, 2025 | Santa Rosa Craft beer festival featuring top local brews, food, and music. 🔹 Butter & Egg Days Parade – April 19, 2025 | Petaluma A
April 2025 Mark your Calendars–Spring Events Read More »
Turn Your Favorite Getaway into Your Forever Investment This spring, we’re thrilled to feature three stunning properties from our portfolio that are not only guest favorites but also incredible opportunities for savvy buyers. Whether you’re looking for an income-producing investment or a second home to escape to, these homes offer the best of both worlds.
February 2025 Newsletter Read More »
Fall is a magical time in Northern California wine country as the grape harvest begins in Sonoma County and Lake County. The vineyards are alive with activity, and visitors have the perfect opportunity to experience the best of wine country during this special season. Whether you’re attending wine tastings, vineyard tours, or fall festivals, staying
The holiday season in California wine country is quickly approaching, and here are three Healdsburg holiday events to not miss. There is no better place to indulge in the season’s magic than Healdsburg. Nestled in the heart of Sonoma County along the Russian River, this picturesque town captivates visitors with its unique blend of elegance
Three Healdsburg Holiday Events You Don’t Want to Miss Read More »
