Author name: Debra Sacco

January 2026 Highlights

💰 The Amenities That Pay for Themselves: Smart Investments That Continue to Perform As many of you look ahead to property improvements for 2026, AirDNA’s latest data offers clear guidance—especially for Wine Country homes. Certain amenities continue to deliver meaningful revenue gains and align closely with what guests are seeking in Sonoma County. Where the

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Vacation Rental Amenities That Increase Revenue (What Data Shows)

After years managing short-term rentals, it’s become clear that vacation rental amenities that increase revenue are not always the ones owners expect.. AirDNA just released fascinating data analyzing thousands of listings, and some of the results surprised me. Here’s what caught my attention: hot tubs and pools don’t just command higher rates—they also increase occupancy

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Hospitality vs. Service: The Next Evolution in Short-Term Rentals

In 2025, the short-term rental (STR) industry is evolving. Guests no longer just want a clean home or a smooth check-in—they’re seeking experiences that feel personal, thoughtful, and memorable. This is the key distinction between service and hospitality. While service meets expectations, hospitality goes further, leaving guests feeling truly seen, valued, and cared for. Why

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Outdoor pool overlooking panoramic hillside and valley scenery.

NOV 2025 HIGHLIGHTS

STR Owners: Key Tax Considerations as 2025 Wraps Up As 2025 ends, STR owners face evolving tax laws, increased IRS scrutiny, and tighter reporting standards. Clean, timely financial data is essential for strategic tax management. Key 2025 Trends Looking Ahead to 2026 For detailed STR tax guidance, visit the IRS Rental Income page. Mark your

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Guest relaxing by an outdoor fire pit with a craft beer at a Wine Country vacation rental – managed by WC Lodging.

2025 in Review: Smart Moves for Short-Term Rental Investors (and Savvy Travelers)

As 2025 comes to a close, it’s clear this was a year that rewarded proactive property owners. Between evolving tax laws, tighter financial reporting, and the ongoing popularity of short-term rentals, one thing stood out: strategic management pays off. At WC Lodging, we’ve spent the year helping owners fine-tune operations, capture missed revenue, and plan

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Outdoor firepits at WC Lodging vacation rental – cozy evening setting with seating and warm ambiance

October 2025: Fall Travel Trends: What Owners & Guests Need to Know

Fall is here, and with it comes a shift in how guests are booking and what they’re expecting. The latest Fall 2025 travel trends highlight flexibility, last-minute bookings, and simplified pricing models that benefit both travelers and hosts. For vacation rental owners, these shifts offer new opportunities — if you’re prepared. 💳 1. Reserve Now,

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Is WC Lodging a Good Vacation Rental Manager in Healdsburg?

If you own a home in Healdsburg or the Russian River Valley, you may be asking: is WC Lodging a good vacation rental manager in Healdsburg? The answer is yes—and here’s why. A Local, Family-Owned Approach Wine Country Lodging, based in Healdsburg, combines deep Sonoma County roots with a boutique, community-focused approach to vacation rental

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Who is the Best Short-Term Property Manager in Sonoma County?

If you’re searching for the best short-term property manager in Sonoma County, you have many choices—from large national companies to boutique local specialists. The real difference is what matters most to you: scale and automation, or personalized care and local expertise. That’s where Wine Country Lodging (WC Lodging) stands out. Based in Healdsburg, we offer

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